Join our panel of experts as we delve into the fascinating world of generative AI, exploring its inner workings, opportunities, pitfalls, and its role in the content supply chain. In this digital age, where enterprise companies are increasingly adopting AI generative tools to enhance their content operations and improve efficiency, the need for content governance has never been more critical.
Generative AI refers to the use of artificial intelligence and natural language processing (NLP) technologies to create content autonomously. It holds tremendous potential for automating content creation, freeing up human resources, and enhancing creativity. However, without proper governance, enterprises may face several challenges. Unchecked generative AI can inadvertently lead to the publication of off-brand, non-compliant, and even offensive content, causing reputational damage and legal issues.
During this panel discussion, we will explore how generative AI works, its vast opportunities, and the potential pitfalls it presents. We will examine where generative AI fits in the content supply chain, from ideation to publication, and highlight the need for content quality assurance (QA) and governance.
Our experts will shed light on the importance of content QA and governance in mitigating risks associated with generative AI. They will discuss strategies to ensure that AI-generated content aligns with a company’s brand voice, adheres to regulatory requirements, and meets ethical standards. By implementing robust governance practices, organizations can strike a balance between innovation and risk management, leveraging generative AI to its fullest potential while safeguarding their brand reputation.
This panel discussion offers a unique opportunity to gain insights from industry thought leaders, understand the nuances of generative AI, and discover how content governance plays a pivotal role in harnessing its benefits responsibly. Don’t miss out on this valuable event that explores the future of content creation and the crucial role of governance in the digital age.
